More breaking news – we have a logo for 2011..
By: jhb | June 19th, 2009For the women’s world cup, that is. The Ruhrstadion has been selected as one of the nine venues for the second world cup in Germany in the space of 5 years. For the occasion, the city and club have now produced a “composite logo”, which is basically a mash-up of the official world cup logo and something typical of each city.
For Bochum, the city part shows the headframe above the mining museum. Not that we haven’t seen it in each and every campaign the city has launched in the past 10 years.. But anyway! The logo’s beauty is in its simplicity, and the blue-and-white design is a nice optical counterweight to the coloured-and-weirdly-shaped-stadium-icon that passes as a world cup logo these days. I guess for design reason’s they’ve picked up the “dynamic” curvature there. And as far as “typical for the city” is concerned, you simply can’t beat coal mining, which is a synonym for tradition round these parts.
Here’s the pic and the original:
(thanks to wikipedia.)
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